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Jumat, 07 Desember 2012

THE Y LABEL | MAVERICK MOUNTAIN 2013


The Y Label's second official campaign 'Maverick Mountain 2013' released on Saturday, November 17th. Just like with the previous collections, we still love to work with traditional materials and this time we decided to use a more 
traditional Indonesian material called Ikat. Most of the pieces in the collection are a combination of plain 
and patterned Ikat with a few full patterned pieces. 


The campaign photography marked the label's second creative collaboration with photographer Arseto Adiputra as well as 
model Sim Jennings. The project brought the creative team to a beautiful mountainous region in remote Indonesia 
surrounded by dry savannas and forests with some greener surroundings.


For more from the collection visit: www.the-ylabel.blogspot.com













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